The Wize Commerce team has been hard at work with our Silhouette launch clients in recent weeks, with many merchants running new customer acquisition engagements.  With their input, we are pleased to announce that today we released the Silhouette Performance Reporting module.  Wize Commerce clients now have access to self-service reporting to monitor marketing performance in the Silhouette.

Silhouette Reports provide a 360 degree view of the conversion funnel – with key traffic acquisition metrics such as impressions and click thru rate, Silhouette performance metrics such as conversion, and merchant site conversion metrics including orders and sales.  Together we work with clients to optimize business results, and calculate and improve marketing ROI and overall cost of sale.  Of course the reporting is configurable and can be viewed online or exported.

Check back often for Silhouette product enhancements.